Professional ‘voice of reason’ Jeff

Professional ‘voice of reason’ Jeff Veen on the broadband myth

“You
know what’s really striking, though? I heard a VP at Yahoo talking
recently about the speed of their site. He said that even corporate
users with massive connections within the enterprise complain about
slow sites. They’ve got all the bandwidth they could need, and are
accessing one of the leanest sites on the Web, and they want it even
faster. They want Web sites to respond as fast as the apps do on their
new gigahertz computers. Know what that means? Broadband won’t solve
any of our interface performance problems on the Web. Your company
doesn’t need a broadband strategy. You need to solve these problems
with design.”

Jeffrey Veen: WebReference Featured Interview

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